oomnis opens an airport media consultancy division and forges a strategic alliance with 2h Media Solutions and Indy Associates
oomnis expands its focus beyond visual solution consultancy to support the growing Asia-Pacific air travel sector
Hong Kong, Tokyo (Japan) and Sydney (Australia), June 14th 2019
oomnis Limited is pleased to announce today the opening of a new consulting division dedicated to answering the growing needs of its airport clientele.
According to IATA’s latest Air Passenger Forecast, Asia Pacific is expected to be the biggest driver of demand from 2015 to 2035 with more than half of the new passenger traffic coming from the region. China will replace the US as the world’s largest aviation market (defined by traffic to, from and within the country) around 2024 while India will displace the UK for third place in 2025 and Indonesia and Japan ranking in as 5th and 7th respectively.
In the context of explosive air travel growth and airport user traffic, oomnis has provided over the past year various consulting and software development services for different companies involved in revamping the media solutions used at some of the largest airport in Asia-Pacific.
Recognizing the needs to concentrate and rationalize the different on-going efforts and to set up an expertise center, oomnis decided to reach out to 2h Media Solutions, led by a Sydney Airport veteran, Mr Martin Salter, in order to set up a cross Pacific consultancy alliance specialized in airport media.
When the number of passengers is set to double or triple by 2025 in some international airports, it is paramount for those airports that they adopt agile and data-driven content strategies in order to smooth out the passenger journey and to optimize the limited resources used to deliver on their primary service goals.
To help fulfill these objectives, oomnis has also joined hands with Indy Associates, a Japanese media creation and consulting company, whose airport division has an ample track record in delivering captivating media and content management solutions at various airports around Japan, including the Tokyo Haneda Airport Domestic and International Terminals.
With its oomnis airport consultancy division (and in close collaboration with 2h Media Solutions and Indy Associates), oomnis is able to help its airport customers with the growing challenge of providing a smooth and stress-free airport experience while delivering on lofty commercial revenue growth objectives. oomnis’ consultants are ready to guide airports (as well as other major transportation facilities) and their key stakeholders and assist them with asset evaluation and pricing, strategic media plans, passenger journey maps, commercial planifications, multichannel content media strategy, event management, experience management, commercial collaterals, commercial media and digital business cases, preparation and response management of tenders, technical development, monetization and advice, navigation in commercial and non-commercial venues associated to WiFi location analytics, passenger data analytics, etc..
With this formation, oomnis, 2h and Indy are combining the best of their capabilities in visual technologies, operation excellence and content production to provide a well rounded suite of solutions to address the needs of airports today and tomorrow.
oomnis Limited is a fast growing company founded by digital signage industry veterans that aims to accompany enterprises around helping customers with their visual IT challenges fro m internal communication to large scale digital billboards.
oomnis searches, curates, distributes and supports innovative visual solutions from fast-moving innovative companies delivering value across and to both ends of the supply chain. (www.oomnis.com)
2h Media Solutions director and founder Martin Salter has been a key player in some of Australia’s leading media and infrastructure corporations over 20 years and previously headed up media operations for Sydney Airport, tasked with strategic planning and steering of the integrated digital advertising portfolio across the airport’s terminal and external environment.
Today Martin heads up his own consultancy, 2h Media Solutions, with an aim to share his extensive industry knowledge and experience in delivering award-winning digital innovations across the airport, managing traditional media and 360-degree media strategy. (2hmediasolutions.com.au)
Indy Associates is a media production and consulting company with over 25 years experience delivering inspiring content solutions from small to Fortune 100 Japanese companies. From 2010, Indy Associates set up its digital signage division specializing in airport solutions. Since then, they earned many design wins starting with the first 16k interactive signage installation of its kind at the Haneda Airport Terminal concourse and followed up by many additional systems including interactive wayfinding, shower and toilet occupancy signage, counter and luggage information services all driven from the Indy Associates Airport Content Operating System software. (indy-net.co.jp)